At the EEMAX Global Awards evening on 10 September 2017, CPM India were delighted to take home 1 Gold, 1 Silver, and 1 Bronze for their work with VISA. We entered the awards with two different pieces of work that we had done for VISA in India. The first was activation of retailers and merchants
through Operation Code Blue, and the second was the #KindnessIsCashless Exhibition
done at the Palladium Mall courtyard in Mumbai.
Operations Code Blue was presented the GOLD award in the category of Best Dealer/
#KindnessIsCashless exhibition was put in two categories: Best Use of Space for
Exhibition or Retail Space and Best In-Store or Mall Activation. Under these categories the
KIC exhibition received SILVER in Best Use of Space for Exhibition or Retail Space and
BRONZE in Best In-Store or Mall Activation.
What makes it even more interesting is that all the winning work belongs to just one client, VISA, and that makes the client happy as well!
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