Comprehensive retail auditing is more than just delivering point of sale compliance (POS Compliance).
CPM's field research teams make over 20 million visits to retail stores every year, gathering sales intelligence that leads to fact-based insights that will help influence your relationship with retailers and drive consumer sales.
Our suite of auditing services goes beyond in-store visits. It embraces face-to-face, telephone and online points of contact with your consumers so that you can accurately track and improve customer experience.
We even monitor and audit social media and online chat to gather consumer views and continuously compare them to your sales performance. This enables you to make informed decisions, adapt sales strategy and measure the impact of sales promotion campaigns.
At CPM, whether you are looking for comprehensive auditing of consumer behaviour, net promoter scores, or retail compliance, we will build a bespoke programme for your brand anywhere in the world.
Retail auditing provides real-time, actionable insights from the retail and online retail environments. At local, national and international level, CPM gives you complete retail compliance, auditing and in-store survey services and up-to-the-minute information on how your products are performing in the retail environment.
Our point-of-sale displays safeguard your investment. CPM’s dedicated POS compliance teams make onsite visits to high street stores to ensure your point-of-sale materials are shown correctly, in agreement with the retailer, and are on message.
CPM’s field research delivers valuable intelligence on what your customers and competitors are doing in the market. Our team of highly qualified and experienced field researchers capture valuable market intelligence, in real-time, with advanced technology.
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